'Restaurant Marketing Survey'

Restaurant Marketing Survey

11/04/08 21:11

Bad news for the Yellow Page directory as 60 percent of the restaurants have decreased their ad spending over the past two years like downgrading the listing for display ad to bold listing to free listing, according to recent RestaurantMarketing.com report.

The "Restaurant Yellow Page Usage Report" is a survey from 214 different restaurants in the US coming from different food and concept categories. Us can see some of the results on the link below.

Link: Restaurants Turning Thumbs Down On Yellow Page Directories. Decreasing Expenditures Sometimes Result In Scare Tactics By Reps

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